Fact file
Jay Adoni, the facts.
Jay Adoni, born Jacob Adoni, is a New York entrepreneur who founded LJ Simone in 1978 and PLV Studio in 2007. Today he works in his Brooklyn shoe factory and runs a rare coin business.
At a glance
Fact file.
Jay Adoni
- Full name
- Jacob Adoni
- Known as
- Jay Adoni
- Came to the United States
- 1976, from Israel, aged 17
- Based in
- New York
- Founded
- LJ Simone (1978), PLV Studio (2007)
- Led
- Pentland USA, as President
- Brands
- LJ Simone, Pour La Victoire, Kelsi Dagger, Modern Vice
- Licenses
- Series 7, 63 and 24, real estate broker
- Real estate
- Harbor Park Realty, LLC, Glen Cove, New York
- Profiled in
- The Dynamos by Brett Kingstone (1986)
- Today
- Brooklyn shoe factory and a rare coin business
- @jayadoni
Frequently asked
Questions about Jay Adoni.
Who is Jay Adoni?
Jay Adoni, born Jacob Adoni, is a New York entrepreneur. He came to the United States from Israel in 1976, founded LJ Simone in 1978 and PLV Studio in 2007, served as President of Pentland USA, and developed commercial real estate in Glen Cove, New York.
Are Jay Adoni and Jacob Adoni the same person?
Yes. Jacob Adoni is his full name and Jay Adoni is the name he is known by.
What is Jay Adoni doing now?
Today Jay Adoni works in his shoe factory in Brooklyn, New York, and runs a rare coin business.
What brands is Jay Adoni known for?
LJ Simone, which he founded in 1978, and the Pour La Victoire and Kelsi Dagger brands of PLV Studio, which he founded in 2007. He has also been an investor, director and consultant for Modern Vice.
What licenses does Jay Adoni hold?
He earned Series 7, 63 and 24 securities licenses and holds a real estate broker license.
Where can I contact Jay Adoni?
Through the contact form at jayadoni.com/contact.html, for partnerships, business and press.